Search & share Salesforce records in Slack. In this blog post, we will take a look at how to integrate Slack with Salesforce, based on what is available today and all the things we can do through this integration. So keeping an eye on the future, I think it will be worthwhile to explore the Salesforce – Slack integration and how we can use this combination to enhance our users’ experience. Also, how Slack will co-exist with Chatter will be another interesting area to watch. These applications include Salesforce (of course), Google Suite of products, Office 365, Twitter, JIRA, Workday, Box and many more.Īnd now with Salesforce’s acquisition of Slack, I am expecting it to have an even tighter & seamless integration with Salesforce in coming months. Not many products in this space can boast of a portfolio like that. With 2,200 applications available for integration in Slack App Directory, you can well imagine the wideness of coverage. Slack can become your one-stop-shop for all work communications whether from human or from system. Your systems/applications can also send you messages on Slack and you can respond to those messages from Slack, thereby avoiding the need to swivel chair between applications. What is interesting about Slack is that it is not just for human-to-human communication. If you haven’t had a chance to look at Slack yet, here is an introductory video (2:33 minutes). It will fall in the category of products like Microsoft Teams, Google Hangouts Chat, Cisco Jabber, Workplace by Facebook and others. Slack is a collaboration and instant messaging tool (i.e. 
Senior Salesforce staff were skeptical that they could increase sales by bundling and integrating Slack with its other products-a core rationale for the acquisition.Salesforce acquired Slack in December 2020 in what is touted to be the biggest acquisition in the software industry till date with the valuation of US$ 27.7 Billion.
Before the deal was even consummated, Benioff went out of his way to distance himself from Slack in public and private conversations, repeatedly telling colleagues and outside observers that Bret Taylor, who was then president and chief operating officer at Salesforce, was the deal’s architect. Mutual distrust between Benioff and Slack CEO Stewart Butterfield became a distraction, according to more than a half-dozen current and former employees with direct knowledge of the situation. Two years ago, Salesforce co-founder and CEO Marc Benioff gushed about his software company’s $28 billion purchase of messaging app Slack, describing it as a “match made in heaven.” It was also the most expensive subscription software acquisition of all time, with Salesforce paying around 26 times Slack’s forward revenue-a price tag that carried high expectations.īut problems emerged from the start.
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